Marketing is often the last thing entrepreneurs think about when making their product/service and starting their business. But marketing is a powerful strategy for entrepreneurs and must be part of the product development process right at the beginning. Fiona Kigen – a marketing expert, Ph.D., and Vice President – shares how entrepreneurs can do thisContinue reading “Episode 35: Marketing as a strategy for innovative entrepreneurs, with Fiona Kigen”
Tag Archives: innovation
What a fantastic season so far!
We’ve had incredible guests who have igniting our entrepreneurial minds this season! I look forward to sharing more conversations with these world-changers over the next few weeks. We will be releasing new episodes every 2nd week. Please feel free to listen to all the episodes so far in Season 2 here:
Episode 27: Nuts and Bolts Book Review -innovating in Africa, with Dr. McLean Sibanda
Nuts and Bolts is an inspirational book that ignites entrepreneurs, policymakers, investors, and mentors to build an environment that supports innovation and enables entrepreneurs to thrive. In this episode, I spoke to the author of Nuts and Bolts, Dr. McLean Sibanda about the book and how he repositioned Africa’s first internationally accredited technology and scienceContinue reading “Episode 27: Nuts and Bolts Book Review -innovating in Africa, with Dr. McLean Sibanda”
Episode 23: How to lead, manage strategy, and execute, with Dr. Alex Granger
Entrepreneurs are often building the plane, cleaning it, and flying it all at once. They must plan and execute their strategies all at the same time. How do they become excellent at leading themselves and their teams without losing sight of their vision? I am joined by Dr. Alex Granger – a global speaker andContinue reading “Episode 23: How to lead, manage strategy, and execute, with Dr. Alex Granger”
Episode 22: How to spot new opportunities, with Kwame Bekoe
Entrepreneurs discover or create opportunities that ultimately lead to some of our favourite products and solutions to real pressing problems. But how exactly do they spot these opportunities in the first place? What is the mental alertness and type of thinking that allows entrepreneurs to continuously move the world forward? In this episode, I spokeContinue reading “Episode 22: How to spot new opportunities, with Kwame Bekoe”
Episode 21: How high growth entrepreneurs think, with Jito Kayumba
Do you have a high growth mindset? High growth enterprises are rare and their founders have a unique way of thinking. I spoke to Jito Kayumba, a Private Equity investor and partner at Kukula Capital in Zambia. We spoke about the unique ways in which the entrepreneurs of high growth businesses think and how youContinue reading “Episode 21: How high growth entrepreneurs think, with Jito Kayumba”
Episode 18: Staying motivated as a change Agent
Entrepreneurs are constantly re-inventing things and other entrepreneurs start businesses that solve complex social problems. The path in entrepreneurship is hardly ever linear – it is more of a zig-zag. Motivating yourself on this journey is one of your most important resource. Zukiswa Mqolomba who is been effecting both social and economic change in placesContinue reading “Episode 18: Staying motivated as a change Agent”
Episode 15: How to develop a disruptive and innovative mindset
Disruptive companies are industry game-changers. They redefine the rules of the industries they disrupt and move the world forward. In this episode we spoke to Dr. Nik Eberl who is a scholar and practitioner in innovation. We explored how entrepreneurs can develop a disruptive mindset and the tools and strategies they can use. Innovation andContinue reading “Episode 15: How to develop a disruptive and innovative mindset”
Episode 13 – The mindset of transitioning from corporate to entrepreneurship
Many large companies have shed jobs driven both by digitalization and Covid19. For the first time, full-time employment is becoming less and less of a normality. In this episode, I spoke to Adi Kaimowitz on the type of mindset that employees looking to make a shift to entrepreneurship need to have. You may watch ourContinue reading “Episode 13 – The mindset of transitioning from corporate to entrepreneurship”
Episode 10: Increasing your creativity, brand consciousness, and telling your story – with Joanne Augustin
Creativity is a competitive advantage in entrepreneurship, and yet it remains a fluid concept for many people. In this episode, I spoke to creative entrepreneur, brand, and content strategist, Joanne Augustin. She is the founder of “All Things Content” – a brand content strategy firm based in Atlanta, United States. We spoke about the conceptContinue reading “Episode 10: Increasing your creativity, brand consciousness, and telling your story – with Joanne Augustin”