What a fantastic season so far!

We’ve had incredible guests who have igniting our entrepreneurial minds this season! I look forward to sharing more conversations with these world-changers over the next few weeks. We will be releasing new episodes every 2nd week.

Please feel free to listen to all the episodes so far in Season 2 here:

Episode 35: Marketing as a strategy for innovative entrepreneurs, with Fiona Kigen Wellness for Entrepreneurs

Marketing is often the last thing entrepreneurs think about when making their product/service and starting their business. But, marketing is a powerful strategy for entrepreneurs and must be part of the product development process right at the beginning. Fiona Kigen – a marketing expert, Ph.D., and Vice President –  shares how entrepreneurs can do this in this episode. This episode is part of our strategy for entrepreneurs series.
  1. Episode 35: Marketing as a strategy for innovative entrepreneurs, with Fiona Kigen
  2. Episode 34: How to develop Strategy as an Entrepreneur
  3. Episode 33: How to deal with burnout as an entrepreneur
  4. Episode 32: Dealing with the fear of failure in business, with Didier Mbayo
  5. Episode 31: Finding opportunity in the tourism sector, with Robyn Christie

Published by Mmathebe Zvobwo

I am a finance professional and a qualified Chartered Accountant. I am experienced in funding startups and developing entrepreneurs. I am also an experienced Executive in finance and Enterprise and Supplier Development with a demonstrated history of working in the retail, financial services, and technology industries. I am skilled in Strategy development, innovation management, building business models using emerging technologies, Investment Analysis, Internal Audit, Analytical Skills, Management, and Financial Accounting. I am also a strong business development professional with a Master of Management focused in Entrepreneurship and New Venture Creation.

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